Recently, the 2023 Philippine Construction Machinery Exhibition was held in Manila, the capital of the Philippines, attracting more than 200 enterprises and nearly ten thousand visitors. ZOOMLION participated with four categories of products including earth-moving machinery, construction cranes, concrete machinery, and aerial work platforms, bringing superior equipment and solutions to the local construction industry. This presence made it one of the most popular enterprises at the exhibition.
△ ZOOMLION at the 2023 Philippine Construction Machinery Exhibition
As the largest exhibition in the Philippine construction machinery industry, ZOOMLION's excavators, mixer trucks, and mobile cranes, each with their distinct and attractive designs, drew the attention of numerous customers and spectators who inquired about the equipment and experienced test drives. The exhibition received key attention from local government procurement departments and the Philippine Construction Industry Association. During the exhibition, ZOOMLION staff collected a plethora of business leads, securing intentions for over 30 orders.
△ ZOOMLION's displayed excavators, mixer trucks, and mobile cranes
ZOOMLION's products, meeting market demands comprehensively, gained favor with many customers. For instance, the medium and large tonnage excavators ZE215E ACE and the wheeled excavator ZE150WG were showcased. The ZE215E, one of the main models exported to Southeast Asia, and the ACE version, specifically customized for the Philippine market, boast robust power, safety, and comfort. They are highly suitable for local conditions, use popular brand engines in the region, offering better fuel efficiency and durability. Maintenance and spare part replacement are also more convenient, making them more popular with local customers.
△ Customers with ZOOMLION excavator
Since establishing a subsidiary in the Philippines in 2021, ZOOMLION has been deeply integrated into the market, seizing this strategic Southeast Asian market. It has established a comprehensive marketing network and service parts system. Its various equipment has contributed to significant projects like the Philippines' first ten-million-ton steel plant and world-class high-end commercial residences. ZOOMLION continues to advance its internationalization strategy and deepen its localized layout, creating greater value for global customers with its ultimate products, services, and comprehensive construction solutions.