Recently, Brazil Equipo Show, a leading professional construction machinery exhibition in the country, opened in São Paulo. Zoomlion’s earthmoving machinery division showcased a range of localized and customised products. Leveraging its advanced technological performance and equipment that closely matches local construction requirements, the company secured multiple bulk purchase orders on the very first day, achieving remarkable signing results.
In recent years, Brazil has been vigorously promoting infrastructure renewal, large-scale agricultural project development, and clean energy construction, driving robust demand for small and medium sized earthmoving equipment. The earthmoving machinery exhibited this time included the ZE27GU excavator, ZE145GU excavator, ZS120V skid‑steer loader, and ZWL62G wheel loader, all featuring the core advantages of “multi-purpose functionality, high efficiency, and energy saving.”
Among them, the ZE145GU excavator has been deeply optimised for Brazil’s complex working conditions. It adopts a professional short-tail swing design, making it compact and flexible for operations in confined spaces. It supports rapid switching between various attachments, significantly improving operational efficiency while reducing overall energy consumption. Its one-stop maintenance and repair design effectively lowers subsequent upkeep costs and minimises downtime. The ZS120V skid-steer loader, on the other hand, intelligently adjusts engine speed based on real-time load conditions, reducing overall fuel consumption by over 5%. Equipped with a dedicated vertical lift linkage, it offers comprehensive upgrades in load capacity, lift height, and dump reach, and is compatible with hundreds of attachments, substantially enhancing overall operational performance.
It is understood that in the first half of this year, demand for crawler excavators in Brazil remained robust, and Zoomlion recorded strong sales growth in this segment, with a year-on-year increase of nearly 60% – significantly outperforming the overall industry growth rate. This achievement stems from the company’s long-term commitment to the Latin American market, with sustained investment in sales and service networks, spare parts supply, and customised product development.
At present, Zoomlion’s brand recognition in the Brazilian market is steadily rising. The company will continue to strengthen its local operational capabilities to further consolidate and expand its competitive advantages.
