Recently, Zoomlion's local subsidiary successfully held a Customer Day event in Bogotá, the capital of Colombia. Hundreds of customer representatives from across Colombia gathered at the venue. After gaining an in-depth understanding of Zoomlion's local presence in the country and experiencing the performance advantages of various equipment categories firsthand, they gave thumbs-up to the company's solid strength and attentive service.

At the event, Zoomlion showcased an impressive product matrix including construction cranes, concrete machinery, earthmoving equipment, aerial work platforms, and agricultural machinery, covering application scenarios such as building construction, municipal engineering, and agricultural production. Among them, aerial work platforms became a focal point for customers due to their efficient operation, safety, and stability. The series of excavators also received high praise for their powerful performance and intelligent control systems, with many customers discussing equipment configurations with engineers on site. Concrete machinery, through live demonstrations, intuitively displayed its excellent performance under complex working conditions, fully meeting the needs of local customers.

At the same time, Zoomlion also presented its well-established market layout and service support system in the region—from regional sales and service networks and warehousing centers that are close to customer needs, to highly responsive service teams and comprehensive solutions covering the entire product lifecycle. These efforts gave attending customers a direct sense of the company's determination and capability to deeply cultivate the local market. As a result, contracts for multiple equipment categories were successfully signed on site.

In recent years, Zoomlion's Colombian subsidiary has accelerated its market expansion efforts, improved its sales and service network, and precisely aligned with local customer needs while deepening its localization strategy. The company's sales in Colombia doubled in 2025, demonstrating strong market competitiveness.

Currently, Zoomlion has established subsidiaries in multiple countries, including Brazil, Mexico, Colombia, Panama, Peru, and Chile, building a localized service network covering major economies in Latin America. The company will continue to deepen product innovation, enhance service upgrades, and optimize distribution channels, creating greater value for local customers with advanced equipment and high-quality services.