Recently, Brazil Equipo Show, a premier local professional construction machinery exhibition, opened in São Paulo. Zoomlion Earthmoving Machinery showcased a range of localized and customized products at the event. Leveraging its leading technical performance and superior adaptability to local construction requirements, the company secured multiple bulk purchase orders on the very first day of the exhibition, achieving remarkable contract-signing results.
In recent years, Brazil has been vigorously promoting infrastructure upgrades, large-scale agricultural project development, and clean energy facility construction, driving strong market demand for small- and medium-sized earthmoving equipment. The models on display at this exhibition included the ZE27GU excavator, ZE145GU excavator, ZS120V skid steer loader, and ZWL62G wheel loader, all featuring the core advantages of "multi-purpose functionality, high efficiency, and energy savings."
Among them, the ZE145GU excavator has been deeply optimized for Brazil's complex working conditions. It features a professional short-tail design, offering a compact and flexible structure suitable for confined spaces. It supports rapid attachment changes to significantly boost operational efficiency while reducing overall energy consumption. Its one-stop maintenance and inspection design lowers subsequent maintenance costs and minimizes downtime. The ZS120V skid steer loader, on the other hand, intelligently adjusts engine speed based on real-time load, reducing overall fuel consumption by over 5%. Equipped with a dedicated vertical-lift linkage, it delivers comprehensive upgrades in load capacity, lift height, and dump reach, and is compatible with over a hundred types of attachments, substantially enhancing overall working performance.
In the first half of this year, demand for crawler excavators in the Brazilian market remained robust. Zoomlion recorded strong sales growth in this segment, with a year-on-year increase of nearly 60%, significantly outpacing the industry average. This achievement stems from the company's long-term commitment to the Latin American market, with sustained investment in sales and service networks, spare parts supply, and customized product development.
Currently, Zoomlion's brand recognition in the Brazilian market is steadily rising, and its brand reputation is rapidly translating into tangible order growth. The company will continue to strengthen its localized operational capabilities to further consolidate and expand its competitive edge.
